iliad ▪ Why talk nonsense?
Film

iliad in a few years has achieved excellent results in Italy. How to tell all people without being boring?
With a journey of 15 seconds through different worlds, more and more absurd and spectacular. A rapid visual escalation crafted with a blend of styles by a team of digital artisans working in cel animation, stop motion, stained glass, minimal 3D and pixel art that ends miserably with a GIF that disproves it all. An ironic and irreverent tone to remember that with such extraordinary numbers, the truth is enough.


01 ▪ Moon

iliad has coverage even on the moon. NO.
Why talk nonsense? With 99% of the population covered in 4G, the truth is enough.





02 ▪ Aliens

With iliad every day is unpredictable! NO.
Why talk nonsense? With zero nasty surprises, the truth is enough.





03 ▪ Desert

iliad shops are in every corner of the globe. NO.
Why talk nonsense? With over 3000 points of sale, the truth is enough.





▪ Making of



Vic & Frank
Creative team


Email
Vic Apicella

After a master's degree in copywriting, she started her career in several creative agencies in Milan. She is now a creative director, a teacher at NABA Communication Design School, and a doctor in Economics&Finance, although she never tells anyone.

+39 333 1130766
LinkedIn

Behance
Frank Guarini

Frank is a creative with more than 10 years of experience. He loves art direction crafting more than everything. He graduated with a Bachelor of Arts in NABA and now he is a creative director, a piano player and, as a good Italian, a cooking lover!

+39 329 9765140
LinkedIn

Behance