Yamaha ▪ TMax
How to enhance something perfect? This is the brief for the New Yamaha TMAX, the market leader for the maxi-scooter class. Yamaha succeeds in this purpose by improving its attention to details, “step by step, millimetre after millimetre” as the speaker of the new commercial says. And in this new film, everything carries that atmosphere of going beyond your own limits, taking care of details and working hard to improve something you think’s already perfect. TMAX. The max is never enough.