During the Covid-19 years, Italian online newspapers used manipulated headlines generating panic among the readers. Wired Italy has always fought against misinformation and to make a stand against it launched NOTITLE. For 24 hours all articles on wired.it, and on the magazine's social media channels, were published without a title, but with a single headline: This article has no title. (Questo articolo non ha titolo in italian).
A brave provocation that generated a strong reaction among journalists, influencers, opinion leaders and most of all, common people, who shared the need for a more ethical journalism, free from clickbait and sensationalistic headlines. NOTITLE to give back a title to the information.