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CIG ARCIGAY MILANO  ▪ THE SOUND OF PRIDE
Brand Entertainment

The Pride Flag is a symbol designed to represent every single person in the LGBTQIA+ community in the world. However, it is not fully inclusive because it excludes those with visual impairments. That's why, in collaboration with a biophysicist, a production house, and the Orchestra Sinfonica di Milano, we created the first rainbow flag that can be experienced through sound. It was launched at the Milano Pride and has since been spread all over the world.

Case study



 


Vic & Frank
Creative team

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Vic Apicella
After a master's degree in copywriting, she started her career in several creative agencies in Milan. She is now a creative director, a teacher at NABA Communication Design School, and a doctor in Economics&Finance, although she never tells anyone.

+39 333 1130766
LinkedIn
Behance
Frank Guarini

Frank is a creative with more than 10 years of experience. He loves art direction crafting more than everything. He graduated with a Bachelor of Arts in NABA and now he is a creative director, a piano player and, as a good Italian, a cooking lover!

+39 329 9765140
LinkedIn
Behance